identity initiative

Trinity Reveals Revised Logo

The College Board has approved a revised College logotype as part of the Identity Initiative.
By Edmund Heaphy

College Confirms Departure of Communications Director

Bernard Mallee, Director of Communications & Marketing for TCD, has left his position.
By Jack Leahy

Why I Oppose the Identity Initiative

Trinity alumnus and creator of the online petition opposing the Trinity rebranding, Dr Leslie Shaw, argues that concentrating on world rankings and vanity projects should not be the drivers of policy and strategy in our university.

Trinity in Transition: The Harsh Realities for Students and Staff

Sinéad Baker gives us a run down on the controversial decisions by the College this year and how the opinions of students and staff take a backseat in Trinity's change processes.

Rebranding Initiative to Regroup Following College Backlash

Provost postpones decision on new logotype at Board and reopens consultation with students and staff.

Candidates for Dean of Arts Express Concern over College’s Commercialisation Strategies

Professors Louis Brennan and Darryl Jones spoke out against commericalisation, financial cuts and the rebranding of the university at a candidates forum held yesterday.

Online Petition to Oppose Identity Initiative Circulated to All ESCP Europe Students

Petition has been circulated to ESCP students in Paris, London, Berlin, Madrid and Turin.

Esteemed Fellows Optimistic Provost Will Address College Concerns On Proposed Logotype

Professors John Scattergood and David McConnell oppose suggestions of heckling at Scholars Dinner and welcome a new approach to the rebranding exercise.

Provost Under Pressure To “Re-think” Identity Initiative

Students, staff and alumni put pressure on Provost to reconsider changes to name and coat of arms.

Overwhelming Negative Response To New Logotype

Students and staff responded negatively to the proposed logotype